01
Capture
Veritrya continuously records radio and television feeds across Nigerian markets. Broadcast is ingested 24/7 — no reliance on a station ever telling us what it played.
How it works
From the airwaves to a verifiable audit trail.
Veritrya turns continuous broadcast monitoring into hard evidence. Here’s exactly how your campaign goes from booked to verified — and what you receive at each stage.
02
Fingerprint
Your booked creative is registered as an audio-visual fingerprint. The engine compares every second of monitored broadcast against it, detecting each airing automatically.
03
Verify
Each match is confirmed and stamped with station, date, exact start time and duration, then reconciled against your media plan to flag missed, moved or short airings.
04
Report
Findings land in your Veritrya dashboard as an auditable record — clips included — ready to share with partners, finance or your media agency.
What you get
Evidence, intelligence and alerts — in one place.
Everything Veritrya detects becomes something you can use, file or act on.
As-run evidence
Timestamped logs with captured clips for every detected airing — defensible in any billing dispute.
Plan reconciliation
Booked vs. actual: spots delivered, missed, moved or under-flighted, station by station.
Share of voice
Your presence measured against competitors by station, daypart and market.
Real-time alerts
Notifications when a campaign stalls, a competitor spikes, or a booked spot goes missing.
Daypart analysis
See exactly when your ads aired — and whether prime-time buys held their slot.
Multi-market view
One dashboard spanning every region and station Veritrya monitors for you.
Who it’s for
Built for everyone with airtime on the line.
Advertisers & brand owners
Confirm the airtime you paid for actually ran, protect budgets from under-delivery, and benchmark against rivals.
Media agencies
Give clients independent proof of performance, settle make-goods with evidence, and strengthen station negotiations.
Compliance & regulators
Verify that aired content matches what was cleared and scheduled, with a complete, tamper-evident audit trail.
Questions
The details, answered.
Do you depend on station logs?
No. Veritrya monitors the broadcast signal independently. Station logs are useful for cross-checking, but our evidence stands on its own.
How quickly do airings appear?
Detections are processed continuously, so verified airings typically surface within minutes of going to air rather than at the end of a campaign.
Which stations do you cover?
Coverage spans major and regional radio and TV across Nigerian markets. Tell us your media plan and we’ll confirm coverage for your specific stations.
Can it track competitors?
Yes. Register the brands you want to watch and Veritrya reports their airings and share of voice alongside your own.
See it run on your own campaigns.
Share a recent media plan and we’ll show you what verified airings look like.